Monday, December 8, 2008

Charity Water




Designing the postcards for charity water was fun because we knew that they would be actually used and sent out to promote donations to a great charity. The design needed to be able to turn into a stencil so I used solid shapes that could be cut out to form the stencil. African tree shapes help give a feel of the African continent and dry conditions. The pump shows what the organization is trying to accomplish by providing water to this area. A woman rejoicing under the pump depicts the graciousness of the people on the areas after Charity Water completes a project. I tried to show the woman almost flowing out of the pump building the idea that water creates life and life needs water to survive.


























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